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Marketing Essay Example | Topics and Well Written Essays - 1000 words - 9

Advertising - Essay Example I feel so energetic about the motorbike especially considering the shape which nearly takes after the cheetah’s speed. The motorbike just appears to be agreeable and charming to any rider who cherishes donning. The Ducati beast would not be accepted by any individual who cherishes sports particularly in view of its novel game nature. What intrigues me more than anything else is the styling of the motorbike which gives a happy with feeling when the rider is uncovered outside. The beautiful shade of the motorbike would really stand out of everybody who venerates hues regardless of whether the individual doesn't cherish motorbikes. The Ducati Monster motorbike causes me to have a genuine common taste of a creature ride in this way provoking me to feel like it is really a way of life I ought to receive. The Ducati Monster motorbike appear to be the quickest motorbike from the commercial and this causes me to esteem it much more since I can ride quicker than vehicles. The motorbike shape which seems as though the Cheetah’s shape makes it look entirely adaptable particularly while moving past numerous vehicles. Motorbikes typically give me opportunity and happiness I love all the more so when I bring things into center while riding. I think that its agreeable to see nature around and welcome the excellence of everything around me while riding. While on the motorbike, I truly feel in charge of nearly everything around me. ... This shoe can truly move and impart a great deal of data to the crowd. The green shade of the shoe basically makes it look characteristic and nature well disposed. The shading makes it look extremely cool and agreeable to the wearer. The commercial is clear and the works are too large to be maintained a strategic distance from. I love the shoes since they are entirely agreeable particularly while playing. I do value sports so a lot and any sportswear especially from Nike Company. The organization has a record of making probably the best brands of shoes and I am one of its dependable clients. Partner me with Nike Inc. is a decent encounter and benefit to me. I love being viewed as somebody in the high status and that is actually what I get from the shoes. These shoes’ comfort that is gotten from their plan and material used to make it might truly improve an athlete’s execution and lessen foot injury. These shoes are entirely adaptable and basic in this way empowering ada ptable exhibition as toes will have the option to stretch and catch. The TOMS ad doesn't intrigue me however I have a companion called Sam who truly adores sleek shoes. The person is only wild about design. He would consistently need to coordinate the shoes with his garments. He truly appreciates going out with companions while in the most popular trend shoes or garments. Sam cherishes acknowledgment while in the gathering especially in the event that somebody would simply value his clothing types. He is a person who can take even 30 minutes contemplating what to wear for an event or on an end of the week. These shoes are actually the best fit for Sam and I have seen him with a couple of sets of these sorts. The shoes really coordinate his easygoing wears, for example, pants and material pants. The ad by TOMS can

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Article Review Essay - 838 Words

Jeff Feiertag, Zane L. Berge, (2008) Training Generation N: how educators should approach the Net Generation, Education + Training, Vol. 50 Iss: 6, pp.457 – 464 The authors of this article were focusing on the generational differences between the generations now and previous generations. The authors explain that they think that the graduates today are as technologically advanced as they should be. They believe the answer is â€Å"adult learning theory† and they would try to use this method to avoid using technology. Berge and Feiertag also state that this generation is so dependent on technology that without it, we would be lost. Generation N is narrowly focused on the United States, using these examples but goes to state that it is known†¦show more content†¦It is important to enhance our understanding in adulthood learning because not everyone was born into the digital universe. Also, the authors talk about learning in the classrooms being relatively differe nt than it was before, some teachers don’t use the classroom at all and lecture online. Article also points around the Internet as a whole being some sort of teacher, Google for example. Google spits out about any kind of information that you may need. These authors also go on to state that older generations aren’t really that worried about the advance in technology and that they are more focused on the news and literature than the â€Å"internet boom†. But that the televisions are aiming towards trying to get their viewers more involved in the internet. I don’t think that classrooms will become completely technology dependent and I feel like that is what the authors are trying to hint at. I do think that our generation has become dependent on technology but I disagree that everyone has to learn it. I think that it is important that adults learn this new way of â€Å"living† in a sense, but I do not believe that it should be a necessity. The auth ors also say that society as a whole is turning into technology, I disagree. Although technology has become almost the basis of everything (the reading mentioned banks), there is still the â€Å"old-school† way of doing things and there are someShow MoreRelatedSample Article Review1246 Words   |  5 Pagese Article review : Sample 1 Source Bell, R.L. Lederman. (2003). Understandings of the nature of science and decision making on science and technology based issues. Science Education, vol.87, no.3, p.352-77, viewed 15 March 2005, EBSCOhost database Academic Search Premier, item: AN9578033 Introduction This review critically reviews the article ‘Understandings of the nature of science and decision making on science and technology based issues’ by Randy L. Bell and Norman G. Lederman which appearedRead MoreArticle Review : Our Undemocratic Constitution1202 Words   |  5 PagesBicameralism and Constitutional Article V are two of the main factors Levinson believes contribute to this difficulty. Bicameralism means it takes two legislative houses instead of one to approve any legislation. Levinson feels â€Å"Whatever the undoubted attractions of bicameralism, it always makes it harder to pass legislation (35).† He believes having two houses that do basically the same things just slows down the process of actually making a change to the constitution. Article V however, is another partRead MoreWhat Does It Take A Good Review Of An Original Scientific Article ( 6 Points )? Essay882 Words   |  4 Pagesto Dr. Hoppin, what does it take to do a good review of an origi nal scientific article (6 points)? Dr. Hoppin discussed four main responsibilities in guiding reviewer in the reviewing process of scientific paper. When reviewing a scientific article, the role of reviewers is to shear their experience, knowledge, time and provide constructive criticisms and suggestions. The reviewer has to be motivated by providing suggestions for improving the article to be more educational, informative and usefulRead MoreArticle Review1045 Words   |  5 Pagesremaining childless until age 35 years? Results from an Australian birth cohort study. (Steele et.al, 2014) Article review. The study described in the article attempts to demonstrate that precarious employment conditions force women to procrastinate first childbirth till age 35. Below here there are the short summary of this article and its evaluation, focused on the choice of variables, the article structure and the study results. The base for the study was the same as in the Life Journeys of YoungRead MoreArticle Review1471 Words   |  6 Pagesfound and used in clinical application. The three articles studied in this review use very different methods of predicting patient outcomes, and prove more accurate than the current â€Å"predictions... from randomized trials of individual chemotherapies, or SEER (Surveillance, Epidemiology and End Results) estimates†(Obermyer, 2017, p. 18). Regardless of their apparent successes, there is room for improvement in all three articles. Review The first article, â€Å"Machine learning mortality prediction at startRead MoreArticle Review734 Words   |  3 Pages The peer-reviewed article I analyzed was â€Å"Conducting a Functional-Based Intervention I a School Setting to Reduce Inappropriate Behaviour of a Child with Autism†. The focus of this article is â€Å"to assess the utility and feasibility of using three functional behavior assessment procedures in conjunction with the Behaviour Capture program when identifying the function of problem behavior in a school and to inform development of a function based intervention.† (Camacho, Anderson, Moore, FurlongerRead MoreA Review Of The Article Review1332 Words   |  6 Pagesenvironmental voices is clear in the article published titled Critics Challenge Emissions Target (Wingrove 2015, May 16). The first person referenced is the Environmental minister, followed by a business professor at the University of Alberta, subsequently a green peace campaigner, and f inally an oil sands program director for Pembina Institute who called the oil sands the largest growing source of emissions in Canada. Given the top down orientation of news articles, prominence is repeatedly awardedRead MoreArticle Review On The 1365 Words   |  6 PagesOur Father Who Is In Heaven By J Stark | Submitted On January 13, 2016 Recommend Article Article Comments Print Article Share this article on Facebook Share this article on Twitter Share this article on Google+ Share this article on Linkedin Share this article on StumbleUpon Share this article on Delicious Share this article on Digg Share this article on Reddit Share this article on Pinterest Expert Author J Stark Is this simply a prayer recited by many, under varying circumstances or mightRead MoreArticle Review1052 Words   |  5 PagesIn the article, â€Å"Organized Greek Games†, the author, William J. Baker’s goal was to educate on the difference between Olympic Games as they are today, compared to Olympic Games as they used to be in ancient Greece. In this article, William Baker also described to us, the relationship between the ancient Olympic Games, and Greek religion, what some of the Greek philosophers thought of the Olympic Games, and the role of athletics in general, in ancient Greek Society. William Baker’s article, â€Å"OrganizedRead MoreArticle Review1507 Words   |  7 PagesFirst educational researchers realize that scientific methods of research do not adequately measure what is happening in the classroom. Secondly, new technologies have led to new classroom activities that necessitate new methods of analysis. This article suggests that if current tr ends continue, descriptive research methodology will grow in popularity and use.

Essay about Kfc Vietnam - 3051 Words

MARKETING AND MANAGEMENT EXECUTIVE SUMARY Table of Contents 1. Company Profile and History 4 2. Current Market Situation 4 2.1 PEST Analysis 4 2.2 Porter’s Five Forces 6 2.3 Competitor Analysis 7 2.4 Market Segmentation 8 3. SWOT and issue analysis 11 3.1 SWOT analysis 11 3.2 Key Successful Factors 13 3.3 Issue Analysis 13 4. Objectives 14 5. Marketing Strategy 14 Appendix 15 Figure 2 15 Reference 16 1. Company Profile and History Kentucky Fried Chicken (KFC), founded by Colonel Harland Sanders in 1930, has developed to become one of the largest fast-food chicken operator and franchiser around the world with more than a billion finger lickin good. In 1966, it went public and was acquired by PepsiCo, Inc. In†¦show more content†¦It made the cooking become faster to order and reduced the serving time. KFC Vietnam also use online website to provide customers another tool for ordering via phone. In the future, customers may also purchase KFC products and perform online transactions (KFC Vietnam 2008). 2.2 Porter’s Five Forces Threat of new entrants (Strong) Recently, Vietnamese government has applied Commercial Law that encourages foreign franchises coming to Vietnam market. Costs for establishing location, buying furniture etc. are not very high. Because the awareness of American franchise businesses is strong, many Vietnamese businesses interested in taking possession to operate American franchises (U.S Commercial Service 2009b). The American’s potential new entrants could enter Vietnamese market are McDonald’s, Carls Jr, Burger King, Taco Bell, Subway and etc. Bargaining power of suppliers (Moderate) The suppliers in Vietnam had moderate bargaining power. KFC Vietnam took the supply of fresh and quality chicken meat from Thai-invested CP Viet Nam Livestock Company and Long Binh which is a joint venture with France (ICARD 2004). KFC started helping local suppliers with technological support to improve their product. The strong relations between KFC and local suppliers lowered supplier bargaining power. Bargaining power of buyers (Moderate) The bargaining power of buyers in Vietnam isShow MoreRelatedKfc - the Best Fast-Food Restaurant1114 Words   |  5 PagesXuà ¢n Luà ¢n: 100035 [pic] 1. Why is KFC famous? Kentucky Fried Chicken, better known as KFC, is the largest chicken restaurant KFC is an internationally fast food industry in the world. KFC began with Colonel Harland Sanders, in America in the year 1939. They have the main ambition to increase maintain the quality in fast food industry. Their aim is to capture the fast food market. Every day, more than 12 million customers are served at KFC restaurants in 109 countries and territoriesRead MoreMarketing Assignment3297 Words   |  14 PagesMcDonald is â€Å"better, not just bigger†, the company want to serve customers in the best things. Besides goals of the company are serve the good foods in a friendly and fun environment, get high revenue as much as possible and achieve high market share in Vietnam. To get the goals, I am going to draw a marketing plan. In this plan, I am going to describe five main elements to consider and find the best way for the company to succeed in the new market. First, there are some situation a nalyses about companyRead MoreKfc Swot2202 Words   |  9 PagesBrand and product history KFC Corporation (KFC), founded and also known as Kentucky Fried Chicken, is a chain of fast food restaurants based in Louisville, Kentucky, in the United States. KFC has been a brand and operating segment, termed a concept of Yum! Brands since 1997 when that company was spun off from PepsiCo as Tricon Global Restaurants Inc. KFC primarily sells chicken pieces, wraps, salads and sandwiches. 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In the Philippines the interior of theRead MoreAnalysis McDonald’s Franchise in Viet Nam Essay examples1669 Words   |  7 PagesAlmost people are trending use fast food by conveniently, especially majority young people in Viet Nam. II.4. Threats High competitive with other brand: McDonald’s will be high competitive with other big brand stay in Viet Nam in long time such as; KFC, Lotteria, Jollibee, Pizza Hurt, Buger King, etc. Differences culture: Differences culture also a threat with McDonald’s when come to Viet Nam. Trend towards healthy eating: Due to government and various organizations attempts to fight obesity, peopleRead More Analyzing the Effects of Educational Structure of Vietnam on the Greater Society2285 Words   |  10 PagesAnalyzing the Effects of Educational Structures and Opportunities of Vietnam on the Greater Society Abstract: Education attainment is the highest level of formal education a person achieves within a given society. With education there are more opportunities, including a better standard of living. Vietnam is a developing country that sees the benefits of higher education, but due to structural problems, students and administration are dealt with many pressures to overcome. This paper uses structuralRead MoreImpact Of Globalization On Modern Profit Making Environment Essay833 Words   |  4 Pagesand adopts this allocation with a detailed frame composition. Lastly, MNCs have an opportunity to use the immense diversity of new talent available overseas. Association of Southeast Asian Nations (ASEAN), comprised of Myanmar (Burma), Thailand, Vietnam, Malaysia, Philippines, Indonesia, Cambodia, Lao PDR, and Brunei Darussalam, was formed in 1967 (ASEAN.org). ASEAN has had a significant breakthrough in the local economy with 600 million people and their income levels anticipated increasing; theRead MoreKey Success Factors of fast food Essays785 Words   |  4 Pagescreating strong brand, improving operation efficiency, increasing speed and convenience. By paying attention and investing more on these elements of the business they can strengthen their competitive position in the market and make profit Branding KFC, Republic of Korea’s Lotteria, Jollibee are examples of extremely successful fast food branding. Their signs, logos and slogans are recognizable around the world. Customers of fast food want to know exactly what they are going to get before they actually

A Rose for Emily Free Essays

A   Rose for Emily by Faulkner is a conventional Freudian explanation of incest and necrophilia. The incestuous relation between Emily and her father had indelible impact on the future life of Emily. Her father’s motive to indulge her in assumed incestuous relationship is considered a protective tool. We will write a custom essay sample on A Rose for Emily or any similar topic only for you Order Now In order to protect Emily’s inviolability from future potential suitors, he must turn against her, unaware of the consequences on the psychological and emotional life of Emily. Freud asserted that sexual repression causes psychological abnormality. Emily’s overprotective and domineering father deprives her of a normal liaison with the opposite sex by chasing away any probable mates. So denial of a normal relationship and incestuous relationship with her father makes her an introvert and outcast for society. She takes refuge in solitude. Since her relation with father was so intimate, her aberration at the death of her father is a natural phenomenon. She refutes his death and keeps his dead body. Later in the story, she wants to develop a normal mundane life, when she allowed the children to come in to her house for painting and herself extended her relation with Homer. But again social actors remain a hindrance in her way. Certainly, the storyteller proposes that Homer himself may not exactly be enthusiastic about marrying Emily. Finally, Emily’s poisoning Homer can be taken as necrophilic act as she waited for the body to decompose before endorsing her oedipal fantasy. The discovery of a strand of her hair on the pillow next to the rotting corpse suggests that she slept with the cadaver or, even worse, had sex with it. In the fantasy of necrophilism, she might have played the imagined coitus with her father. Emily’s repressive life therefore adds to her psychological abnormality: necrophilia. Even if she commits a hideous crime, Faulkner portrays Emily as a victim of her circumstance. References Faulkner, William; contributing editor, Noel Polk. A rose for Emily. The Harcourt Brace casebook series in literature. Fort Worth: Harcourt College Publishers, 2000.    How to cite A Rose for Emily, Papers A Rose for Emily Free Essays â€Å"A Rose for Emily† is a well thought out short story by William Faulkner published on April 30, 1931. This short story is told from the townspeople of Jefferson (first-person) to create a point of view to be able to see from the outside of the situation getting an insight on reality of the plot. At the beginning of â€Å"A Rose for Emily,† Faulkner immediately sets a tone. We will write a custom essay sample on A Rose for Emily or any similar topic only for you Order Now When Miss Emily Grierson died, our whole town went to the funeral: the men through a sort of respectful affection for a fallen monument, the women mostly out of curiosity to see the inside of her house, which no one save an old manservant – a combined gardener and cook – had seen in at least ten years†(Faulkner 30). This brings curiosity of why Emily never came outside of her house and shows that something had happened; the killing of Homer Barron. Faulkner puts literary elements to good use, especially point of view and atmosphere. Faulkner speaks from an Omniscient point of view, which is an all knowing narrator with multiple perspectives and an Objective point of view which is a detached observer. The story begins with Miss Emily passing away which gives the reader an insight into the main character by giving a hint of the stories plot. Using an objective point of view leads the reader to make conclusions and interpret the story when have read all the needed information. Writing in an Omniscient point of view gives you an insight coming from the outside looking in on all of the characters perspectives. This brings to what the townspeople think about Miss Emily, and why the townspeople act the way they act when Emily has passed. If this story would have came from Miss Emily’s point of view, the short story would have been perceived quite differently. Miss Emily was delirious, the least to say, behind the closed doors. If told from Emily, the story would have been of much more confusion and would have gave the main purpose of this story away. Faulkner leads his audience on with curiosity of what happens to Homer Barron. If told from Emily, there would not be a curious plot in this story. Faulkner describes the characters and places with terms, giving more detail for the reader to interpret throughout the story. â€Å"Alive, Miss Emily had been a tradition, a duty, and a care; a sort of hereditary obligation upon the town†¦Ã¢â‚¬ (Faulkner 30). Explaining that Emily, the main character, was an old human being and was an asset towards the townspeople and their curiosity. Her lover Homer Barron is introduced as,† a big, dark, ready man†¦Ã¢â‚¬ (Faulkner 32). Faulkner explains the home as â€Å"an eyesore among eyesores†(Faulkner 30 ), and the cemetery where Emily is put to rest as, â€Å"anonymous graves of Union and Confederate soldiers who fell at the battle of Jefferson†(35 ). All of these explained elements come together to describe Faulkner’s theme created throughout the story. In â€Å"A Rose for Emily,† the atmosphere goes between past and present. â€Å"The atmosphere is one of distortion-of unreality. This unreal world results from the suspension of a natural time order†(Ray B. West Jr. paragraph 3). This sense of atmosphere brings confusion throughout the audience making the audience crave curiosity about the main point; making the audience want to dig deeper down into the plot of the short story. Curiosity is always a major key concept to making a short story affective towards an audience and towards the atmosphere. †¦as in â€Å"A Rose for Emily,† the atmosphere becomes one of horror† (Ray B. West Jr. paragraph 3). At the beginning of â€Å"A Rose for Emily† you would have never guessed that this short story would lead to an event of horror. First reading â€Å"A Rose for Emily† gives the audience a sense of mystery. It is not proceeded as horror until the final deed of death has been committed. Giving the set tone as a mystery absorbs our shock to finding out what had been happening with Emily and Homer. One of atmosphere’s elements is foreshadowing in which prepares us for Emily’s actions at the end of â€Å"A Rose For Emily. † Point of View and Atmosphere, as you can see, are major elements in bringing a story together and memorable. Without careful thinking and detail among these elements, the story will not be completely designed as needed to catch the attention and memory of the story from your audience. Performing these elements in detail will give a story recognition and appreciate on a well written piece of work. How to cite A Rose for Emily, Essay examples A Rose for Emily Free Essays The short story â€Å"A Rose for Emily† by William Faulkner tells about the story of a young woman who murders her lover and keeps him inside her house for years. Emily Grierson has lived her entire life locked up in her own house because her father had kept her there, refusing to let her live as an ordinary woman. When the chance of love and life finally comes to Emily, she desperately holds on it even if it meant killing the person she loves. We will write a custom essay sample on A Rose for Emily or any similar topic only for you Order Now Faulkner adds crucial details to this seemingly simple tragic love story. First, the story is set in a town steeped with racial strife. At one point, the story mentions a certain Colonel Sartoris imposing dress codes for Negros (Faulkner 457). Second, Emily’s father is described to be a tyrant—locking up his daughters and depriving them of a normal life. These two elements points to the theme of racial and gender discrimination which pushed Emily to commit murder. Faulkner disrupts the chronological sequence of the story and begins with the death of the curious old lady named Emily in order to highlight the attitude of the town towards her and the things that had happened in her life. At the beginning, we see how she was locked by her father who overruled her life and how people around them thought this has turned Emily crazy. Perhaps there is reason to agree that Emily’s traumatic situation has made her unstable, but what Faulkner asks in the story is whether she can be blamed for her instability. The townsfolk seem to ignore the fact that Emily is a victimized woman and that there is no reason for them to treat her tragedy as a spectacle. While Emily’s tragic past reveals the belittling and oppression of women during that generation, the tragic affair of Emily with Homer Baron reveals the steep racism plaguing the town. Upon learning that Emily is having an affair with a common, Black construction foreman, people started to pity her, referring to her as â€Å"Poor Emily† because it is not proper for a white woman—one with a â€Å"noblesse oblige†Ã¢â‚¬â€ to have an affair with a Negro (Faulkner 460). Despite the rumors about her, Emily â€Å"carried her head high enough† and proved to everyone her dignity (Faulkner 460). However, the oppressive reality presses the relationship of Emily and Homer. Thus, Emily is left with no choice but to murder her one true love in order to keep him forever. Her little town has left her with no option but to commit this cruel act. Faulkner ends the story with a testament of Emily’s genuine love for Homer. The strand of gray hair beside the bones of Homer proves that her love goes beyond the grave. The story’s grotesque images, specifically at the end, render the story to be a creepy, disturbing tale at first. However, Faulkner includes in it details grounded in his immediate reality, creating a rich layer of meaning in one simple, tragic love story. How to cite A Rose for Emily, Papers A rose for emily Free Essays Getting into the Faulknerian world of Emily Grierson would take an incubation of thought and lots of heart. The title itself invokes a certain feeling of thrill on wanting to know who Emily is and to what prestige is the rose for, only to make us realize in the end how we could be no different from the people we would learn to detest in time. The beginning of the story is its end – the death of the ‘fallen monument’. We will write a custom essay sample on A rose for emily or any similar topic only for you Order Now So from the very start, the author had warned the readers to the complexity of the paradoxical overlay. And true enough, as we continue to delve into her life, we have learned to offer our own rose for Miss Emily as we began to see her frailty as her strength and her failure as her success. She ‘was’ a picture of beauty, and prestige was embossed in her name that ‘none of the young men were quite good enough’ for her. Her father drove them all away.   For a long time, people looked for a reason to pity her. At last when her father died, ‘people were glad’. ‘Being left alone, and a pauper, she had become humanized’. The plot also led us to her affair with Homer Barron, a Yankee day laborer. As expected, the whole town buzzed about ‘Poor Emily’ while ‘she carried her head high’ still to reaffirm her ‘imperviousness’. These two instances are crucial in examining the course of Miss Emily’s life; her questioned sanity and the manner she ‘chose’ to live it all until the end. It is incontestable that being brought up in a commanding patriarchal environment took a toll on her behaviour towards people and circumstance. She was bounded to two authorities; her father at the foreground and the Southern society’s eyes at the back. For more than 30 years, she let these two command her life. Thus the coming of Homer Barron, a Northern foreman, only ignited her rebellious manifestation. What could ever top the love story between a noble woman and a day laborer? It was unacceptable, even appalling to the ‘older people’ who said nothing but ‘Poor Emily’. But that one man who could’ve renewed her cling to life was not the type of man a damsel in distress should cling to. He was a flirt. ‘Whenever you heard a lot of laughing anywhere†¦ Homer Barron would be in the center of the group. ‘He was not the marrying type’. There is even a hint of his homosexuality since ‘Homer himself remarked – he liked men and that †¦ he drank with the younger men in the Elk’s Club’. Again, she was bounded to a man, only this time, she stood at the foreground of the social stresses. She refused to bow like the Grierson she is. Finally, she took the matters to her hands; she killed that one man she longed to marry and imprisoned him in her doors that remained closed from anyone else. Was Emily a victim of time, her father, Homer and the society’s imposed values? Yes, she was. But she won them all. First, looking at the odd chronology of events, a reader finds it difficult to see order, yet, with each piece patched from one recollection to the other, we would begin to see how Faulkner views the frivolity of time (or age) and order. Much emphasis was given to her iron-gray hair and her obese yet small skeleton. This play of language turns Miss Emily into a picture of a living dead. Hence, clock time is not essential; rather, time is captured by experience and consciousness. Like a kaleidoscope, this opens us to the understanding of Miss Emily’s denial of her father’s death and Homer’s rotting corpse at the bridal chamber. Second, Miss Emily rejected her father’s patriarchal values upon developing affection towards Homer. She, who was brought up to reject any lover, for once chose to take one for herself. Her buying of a ‘man’s toilet set in silver†¦ and clothing’ may have created hysteria of gossips but she refused to care anymore. Taking on Faulkner’s approach to the murder (delaying the matter until the end), the author tries to appeal for the reader’s sympathy than judge and loathe her directly for the crime. He rapt the readers first in his spell-binding narrative and let them reserve their judgment for later. She sought for love and whether it came in sanity or madness, she welcomed the consequences, even if it means living an individual life. Homer was at last hers†¦ and hers alone. Third, she overcame Jefferson – the setting and the antagonist, as we begin to feel the thriving of compassion of the narrator towards her. The narrator is the voice of the society, its representation. She was judged in the beginning, pitied in the process and was saluted in the end. How to cite A rose for emily, Papers A rose for emily Free Essays In â€Å"A Rose for Emily,† the structure of the story is one that typically does not appear in many stories. It starts off with the ending which eventually leads to what really happened to Miss Emily. This story Is surrounded around the Ideas and visions of someone that lives in the town. We will write a custom essay sample on A rose for emily or any similar topic only for you Order Now It lets us know of what the people In the town thought of Miss Emily, and the things she was going through. The structure also does not follow a chronological order which plays out Like that of a detective story. Also the story has different sections that don’t go detail to detail It skips some detailed parts of the story that keeps us guessing. This story Is not a traditional because It does not start off with a beginning to ending type of structure. Usually stories start off with a beginning and goes In an order that we understand since all of the details are put Into perspective and order. We see that In the beginning MISS Emily passes away and are left with the ideas of what might have happened since we do not know anything about the story. Later, we find out about Miss Emily, and the troubles she went throughout her time to the point where she died, and Homer was found dead in her bed. Throughout the story the narrator seems as though he is someone that is art of the town. He tells us of what is going on in the town through Miss Emails life. The narrator has obviously been following Miss Emily, and her many struggles, loves, and to the point where she no longer alive. In the beginning of the story everyone in the town get’s together to see what is in Email’s house because they are curious to find out what really has been going on in the house. In the town that Emily lives in the townspeople think she is crazy. They only complain and talk about how her house smells, and that it is extremely dirty. Since the Judge will not do anything they take eaters into their own hands. The townspeople discover that Emily buys poison, and think it is for her but they think that it is better if she is dead anyways. That is not the case though Emily uses the poison for something else. The townspeople seem as though they are an audience to Miss Emily show. The story is also not in a particular chronological order. It Jumps from section to section which skips certain details, but it still portrays what is going on in the story. It goes from Colonel Astoria showing up at her house to claim the taxes to them vanishing. So we really don’t know what happened. Faulkner structures the story like that of a detective story to keep us guessing when he goes from section to section. Moreover, â€Å"A Rose for Emily’, has many structures that make the story unique and Interesting because It Is not Like many other stories. We see the point of view of the townspeople as though they are always up to date with Employs life. The story has a unique beginning because It starts off like the ending and ends with an ending. Also the chronological order jumps from section through section, which Is not In order that still keeps the reader Interested because It Is Like that of a detective novel. A rose for Emily By monomaniac really happened to Miss Emily. This story is surrounded around the ideas and visions of someone that lives in the town. It lets us know of what the people in the town not follow a chronological order which plays out like that of a detective story. Also the story has different sections that don’t go detail to detail it skips some detailed parts This story is not a traditional because it does a beginning and goes in an order that we understand since all of the details are put into perspective and order. We see that in the beginning Miss Emily passes away and part of the town. He tells us of what is going on in the town through Miss Emily life. Showing up at her house to claim the taxes to them vanishing. So we really don’t Emily’, has many structures that make the story unique and interesting because it is not like many other stories. We see the point of view of the townspeople as though they are always up to date with Emily life. The story has a unique beginning because it starts off like the ending and ends with an ending. Also the chronological order Jumps from section through section, which is not in order that still keeps the reader interested because it is like that of a detective novel. How to cite A rose for emily, Papers

Onhs Documentation Essay Example

Onhs Documentation Essay CHAPTER 1 1. The Problem and Its Background 2. 1 Introduction Enrollment serves as a vital part in the life of every student upon entering schools or universities, either public or in private. It gives students the impression on how the whole institute manages and manipulates the entire body. Moreover, enrollment serves as the first experience of all students by which he/she takes part either individually or with company of a parent or some relatives. Enrollment is considered as the first step or procedure that must be done by old students within a particular institution before the semester per school year totally starts, but for those freshmen, or first year students (new students), they are obliged to usually take an admission test, to know and assess them the right course to engage to, followed by a scheduled interview in order to give them brief instructions and information about certain issues with regards to the school’s policies, institutional programs as well as personal information, health, economic status, so on and so forth. Good enrollment is always an asset in a school, pertaining to fast payment, assessment procedures, and easy transactions with a high rate of accuracy. Therefore, good enrollment within the schools, if present, can be described as civilize, organize, accurate and professional. Enrollment has always been a difficult task, but it is more so today than ever before, where administrators uses the traditional way of filing records on a cabinet. Schools, like any other organization used to manage all sorts of data and information to ensure attainment of its goals and objectives. The emerging needs in most schools for accurate and relevant data and reliable information strengthen the Student Information System. As the population of the students goes up, it is becoming more complex. Data should be stored in safer places, and can be retrieved easily and fast when someone needs it. We will write a custom essay sample on Onhs Documentation specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Onhs Documentation specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Onhs Documentation specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Administrator’s task has becoming more complex, there have been efforts to improve the effectiveness of problem solving and central to this are quantitative techniques and electronic devices such as computers. This study aims to come up with an enrollment system and grades management with short message service system for a high school which also includes information pertinent data such as name, year, section, etc. This system is design for the use of the staff to enable them to produce information required by different people. It will make the work of faculty and staff faster, easier and more comprehensive. The system will also store the data of the students. For the future researchers, this study could be used for their reference in having an enrollment system and grades management with SMS System if the future researchers would like to formulate a system such as this. 2. 2 The Background of the Study Orani National High School (ONHS) is located at Kawayan, Orani, Bataan, it was established through the Sangguniang Panlalawigan Resolution No. 41. ONHS campus started to operate three years before its House Bill No. 1425 was approved as Republic Act No. 8419 on November 27, 1997. ONHS is composed of (1864) one thousand eight hundred sixty four students. Five hundred forty (540) are first year, four hundred sixty three (463) are second year, four hundred thirty two (432) are third year and four hundred twenty nine (429) are seniors or graduating. The school has sixty six (66) teaching and non-teaching staff. Fifty three (53) teaching personnel are regular permanent and are nationally funded. Five are contractual, funded by the Provincial School Board of Bataan and the Local School Board of Orani. The non-teaching personnel is composed of three (3) Department Heads, one (1) Disbursing Officer who are regular and permanent and five (5) contractual support personnel funded by the Provincial School Board of Bataan and Local School Board of Orani. All teachers passed the Professional Board Examination for Teachers (PBET) and Licensure Examination for Teachers (LET) with Master of Arts in progress and are teaching their own major or field of specialization. The faculty, staff, students and parents of this school are caring people, who share one vision and one mission and who continuously strive to make ONHS a caring school system in Orani where every learner is Maka-Diyos, Maka-kalikasan, Maka-tao and Maka-Bansa; and make every student understand, do and enjoy what they have learned by being role models. Their enrollment is being done manually by the registrar and when the enrollment start the registrar will have a hard time to enroll the student in their current enrollment system, they found that using a manual process is hard to handle such as collection of records like storing, finding, sorting and securing of records particularly if this stored only in one room and in a limited space. It will be a big hassle for the registrar and the student when or if ever their going to get data or information. In this new system it will be easy for them to enroll and to get data or information from the registrar and also enable the registrar to easily produce information required by the different people in the school. 2. 3 Statement of the Problem 2. 4. 1 General Problem How to design, develop and implement an Enrollment and Grades Management with Short Message Service System for Orani National High School that would help the enrollment and grading process? 2. 4. 2 Specific Problems * Difficult data manipulation * The present way of enrollment and grading system is time consuming * There is no data retrieval of lost file There is no standard format when printing of grades * Difficult parental updates of the students * Security 2. 4 Objective of the Study 2. 5. 3 General Objective To be able to design, develop and implement an Enrollment and Grades Management with Short Message Service System for Orani National High School. 2. 5. 4 Specific Objective * To develop an information system that has the ability to manipulate data accurately. * To develop an information system that will lessen the workload, time, human resource and provides accurate  information  needed in an information system. * To develop a system that has the ability to protect the files. The proposed system will be having a standard printing format for the data. * To develop an information system that has parental updates. * For security purpose. 2. 5 Significance of the Study Due to the increasing students of Orani National High School, this study helped the school regarding their enrollment transactions. The proposed system aimed to benefit the school in their enrollment facilities such as maintaining the files, assessment of fees and especially the enrollment itself. The proposed system aimed to benefit the following: The School The main beneficiary of the study is Orani National High School. ONHS would be adapting the new innovation of technology through C# programming language that will make their work with optimum performance. The developed system will compensate the flaws and problems that the school is encountering. Registrar With regards to the registrar’s office the proposed system will help the school in maintaining the data of the students and the school will not use the manual data gathering. ONHS will just need to check the database for the records needed. Students The students will benefit by means of not having a hard time in falling in line and waiting for their turn to register. Proponents The proponents would also be a beneficiary of the study since the proponents would value the importance of enhancing their skills and work performance while grasping knowledge throughout the study. Future Researchers For the future researchers, this study could be used for their reference in having an enrollment system if the future researchers would like to formulate a system such as this. 2. 6 Scope and Limitation The system will have the following features: * File Management * Students Master List * Grades Management * Generation of Reports * Student’s records report * Student’s grades report * Enrollment Process SMS function * Security However, the system will have the following limitations: * Enrollment Reservation * The SMS function is only available only during class hours between 8:00 am to 5:00 pm. * The SMS function cannot be used if the prepaid kit doesn’t have enough loads to send information. 2. 7 Conceptual Framework ONHS Enrollment and Grades Manag ement with Short Message Service System Of Orani National High School ONHS Enrollment and Grades Management with Short Message Service System Of Orani National High School ONHS System Students Information Students Grades Announcements through SMS ONHS System Students Information Students Grades Announcements through SMS Students Information Users Information Students Grades Announcements through SMS Students Information Users Information Students Grades Announcements through SMS Output Output Input Input Process Process Figure 1. 1 Conceptual Frame Work 2. 8 Definition of Terms System- Any organized assembly of resources and procedures united and regulated by interaction or interdependence to accomplish a set of specific functions. Software-  a collection of computer programs and related data that provide instructions on telling the computer what to do and how to do it. Database- a system intended to organize, store and retrieve large amount of data easily. Program- (also a software program) is a set of instructions written to perform a specified task for a computer. Installation- (or setup) of a program (includes drivers, plugins, etc. ) is the act of putting the program onto a computer system so that it can be executed. Xampp- is a free and open source cross-platform web server solution stack package, consisting mainly of the Apache HTTP Server, MySQL database, and interpreters for scripts written in the PHP and Perl programming languages. Mysql- MySQL is a relation database management system (RDBMS) which has more than 6 million installations. MySQL stands for â€Å"My Structured Query Language†. The program runs as a server providing multi-user access to a number of databases. Significance-This is the importance of the study which is a quality of suggestiveness and expressiveness. CHAPTER 2 2. 0Review of Related Literature and Studies This section presents the writing of different facts and principles conducted by the proponents during the research, which have relevant to the study. It involves quotation of the author of the books and reference materials that may serve as the basis for sorting out and solving some problems that may be encountered in the development of the proposed study. 2. 1 Foreign Literature This portion presents a review of several literatures that would be beneficial to the study summarized from previous writings, showing detailed facts asserted by few people and pioneer in the field of computer industry. On this element of study some reviews of the proponents and author’s passage in order to help the proponents to find ways in contact with the problem that have been encountered. Success of SMS The proposed system has an SMS function. An SMS is intended only for short messaging. It is limited but very convenient to use. Even if it’s limitation, The SMS industry or Telecommunication industry is one of the most successful business ventures in the world. This was proved in the book of Brian Retford and Jordan Schwartz entitled â€Å"How to Build an SMS Service†. â€Å"SMS, or Short Message Service, is rapidly emerging as a multibillion dollar a year industry. A leading research firm reports that consumer spending on mobile services represents a $140 billion opportunity worldwide, with person-to-person SMS making up half f that. Portio Research reported that there were 946 billion SMSs sent in 2006. Clearly, the medium has hit the mainstream. To support the first statement, there is also an article regarding about the success of the SMS which is entitled â€Å"Future of SMS† by Ronald J. de Lange, Executive Vice President, Global Product Sol utions, Tekelec. â€Å"SMS has been the most successful non-voice service for mobile operators in the history of telecommunications and, as such, has been a key revenue generator. Every year stories of the demise of this 160-character service are thick in the air, and every year SMS usage continues to grow as more uses are found for this once ignored service. The key to the success of SMS has been its simplicity, reach, price and reliability. All other messaging based applications launched since SMS have struggled to meet the lofty expectations set by the service and pale in comparison to its success. Industry-related reports point to a future in which SMS volumes and revenue will continue to grow on a global basis for at least the next three years. So what is going to drive this level of growth? In short, several trends will drive the continued expansion of the service. † The researcher believed that the existence of SMS is a big help in terms of convenient way of communication. Importance of Computers in the Business Today, our generation is considered as a computer age. There is no place in the world without Computers. Computers, Internet, Facebook are now considered part of our lives. Even in the school, Computers give us a lot of benefits especially in the business. Computers can provide a business a fast, reliable, systematized and organized way of giving services. This was proved in the research article of Alexis Writing entitled â€Å"What Are the Advantages of Computers in Business†. â€Å"Computers have tremendously improved the way businesses operate in their respective industries. Technology has advanced so remarkably that those who are not using computers in their business are at a major disadvantage against their competitors. In particular, there are several important advantages that computers can provide to small businesses. Organization Computers allow the application of different types of software that can help businesses keep track of their files, documents, schedules and deadlines. Computers also allow businesses to organize all of their information in a very accessible manner. The ability to store large amounts of data on a computer is convenient and inexpensive, and saves space. A computers ability to allow a company to organize its files efficiently leads to better time management and productivity. Self-Sufficiency Computers have made staff and companies more self-sufficient by allowing them to do tasks that previously had to be outsourced. For example, a company can now use office software to create their own training material. Desktop publishing software can be used to create marketing materials. Online tax and accounting programs allow companies to prepare their own taxes. This allows the dominant operations of a company to remain in-house and empowers the company to become more independent and less susceptible to errors committed by outside parties. Cost-Effective Emerging technology makes new tools and services more affordable and allows companies to save on their staff payroll and office equipment. Because computers allow work to be done faster and more efficiently, it is possible for a company to hire fewer staff. In addition, with networked and relatively inexpensive computers, companies can store data more easily, saving on the cost of outside file storage, and can avoid having to purchase as many copiers, fax machines, typewriters, and other such items that were used before computers became popular. Correspondingly, potentially profitable businesses can be started with a smaller overhead cost. Email capabilities decrease postage costs; software applications reduce the need for large accounting departments, while videoconferencing reduces the need for travel. All resources saved will trickle down to the consumers, who are then provided with much more affordable products and service. Speed Computers help speed up other business operations. The collecting of consumer feedback, ordering of raw materials, and inspection of products is made quicker through the use of computers, allowing companies to operate much faster and to produce better quality results. Sales Computers can help generate higher sales and profits for businesses via a company website. Many businesses now operate online and around the clock to allow customers from around the world to shop for their products and services. 2. 2 Foreign Studies Short Message Service || SMS SMS can be used for a variety of uses in conjunction with mobile prepay including notification of low balance and balance inquiry, short codes used in conjunction with prepaid roaming, and even SMS itself can be provided on a prepaid basis by the mobile network operator. When used in conjunction with the SIM To olkit, SMS can be used as the vehicle for a variety of secure transaction-oriented services such as mobile banking; news alerts, product alerts, updated sports information, job alerts, and SMS aided utility services and so on. According to the study AN SMS AND WEB-BASED TRAFFIC CASE MANAGEMENT SYSTEM IN BANGLADESH by Sangeet Saha, August 2006, â€Å"The Traffic Police can use this SMS to know the case information, vehicle information and driver information. When the traffic police want to know this information then they will just send an SMS to a particular number. Then they will receive an SMS which contains all the information that they want to know. Thus this will help the traffic police in many ways. They can easily gather information through an SMS. Their SMS system will work when the police send an SMS using this format than this SMS will go to the central database and run the query. After getting the result, server will return an SMS to the police about the information. If no result found that it will also return an SMS of no result. In this the SMS for traffic, the police will send only the car license number. And the result will contain it’s case number, offender’s name, date of off ence, date of presence to the station and the papers name that are captured. In the published thesis of Yu Loon Ng, SHORT MESSAGE SERVICE (SMS) SECURITY SOLUTION FOR MOBILE DEVICES, December 2006, â€Å"This thesis focuses on the security of Short Message Service (SMS) and the Global System for Mobile communication (GSM) network, and the use of encryption to protect SMS messages. A detailed study of the GSM network, the SMS protocol and various encryption schemes was conducted to understand the properties of different encryption schemes and their applicability to SMS messages. An experiment was conducted to measure the actual performance of various encryption schemes on a modern smart phone. An analysis of the encryption scheme properties and the performance measurement was then conducted to select a suitable scheme for SMS encryption. The selected scheme was implemented in the form of a Secure SMS Chat application to validate the viability of the selected encryption scheme. Potential applications of secure SMS in military settings are also discussed. † Their thesis focuses on the use of encryption to secure SMS messages. The encryption requirements of voice traffic and other data traffic will not be discussed. The characteristics of different encryption schemes and their performance on a modern mobile device are presented. The properties of SMS were assessed with respect to their impact on encryption selection. Based on the measurement results, a suitable encryption scheme for SMS is selected, and deployed. A typical application is used to validate the selection. 2. 3 Local Studies Enrollment System The proponents primarily choose the topic regarding about enrollment is because this will give a lot of benefits to many, most especially to the students, teachers and of course the school. The other reason is because it has abundant resources that can help the proponents on developing the project. To improve the existing enrollment system our proposed system will be using the most efficient, fast and reliable machine that is widely used around the world which is computers. In the unpublished thesis of Computer Based Enrollment Information System for St. Marys College of Meycauayan by Joseph Bernard Reyes, May 2002 it is mentioned that â€Å"One cannot deny the fact that the computer has become a tool that is shaping almost every facet of life. It is used by the government, military, big businesses, in homes and of course in schools. This is especially true in highly industrialized countries like United States, Japan and England. Moreover, the expanding application of computers in education and in business organization has prompted leaders and managers to find ways on how to use the computer to make their operations more efficient. They are be used to enhance performance and efficiency and this makes them very valuable tools for most learning institution in the Philippines†. The existing enrollment system of the school ONHS is using manual filing system. Nowadays almost all Universities, Colleges and Private Schools are using Computerized Enrollment System, that’s why the respondents agreed that it is time for the school to change and upgrade their enrollment system. Enrollment is considered as the first step or procedure that must be done by the students within a particular institute. It gives students the impression on how the whole institute manages and manipulates the entire body. Moreover, enrollment serves as the first experience of all students by which he/she takes part either individually or with company of a parent or some relatives. According to the study of Computer Based Enrollment Information System for St. Marys College of Meycauayon, â€Å"Enrollment is the start of the relationship between the school and the students. Enrollment is one of the most important functions in any learning institution because it is the actual start of the interaction between the school and the students. † Moreover our proposed system aims to improve the Enrollment system of the school. The proponents want to help not only the students, teachers, the school but of course the development of the technology in our country. Short Message Service The proposed system offers not only Enrollment and Grading System but also an SMS or Short Message Service capability as well. The reason why the proponents came up on adding an SMS feature on the system is because aside from the internet, SMS is the best way to communicate with other people. According to the study â€Å"Tri Sensor Microcontroller Based Intelligent Monitoring System w/ SMS Transmission and Reception† by De Vera, Joy S. , Malixi, Jaime Jr. , Palisoc Aira, Purugganan, Leah S. , and Sarinas, Angolito Salvodor, Aug 20 2003. SMS is a globally accepted wireless service that enables the alphanumeric messages between mobile subscribers and external system. It is characterized by out-of-bound packet delivery and low bandwidth message transfer, which results in a highly efficient means for transmitting short bursts of data. † The proponents will use the SMS to communicate with the parents or guardians of the students. The system’s SMS function will be the formal way of the school to communicate with the parents. According again to the study, â€Å"Communication is one important factor in life. It is the process of passing information of what is happening. Today, one medium we are currently incorporating is SMS / Text Messaging. In SMS messaging, information is sent effectively and fast. † The proponents therefor conclude that an SMS function on a system will be a big help on improving the current system of the School. Short Message Service, means of Communication Cellular Phones have been a world-wide craze today. It plays an important role in everyone’s life. It helps us communicate and to be in touch with our love ones. One reason why all of us consider cellular phone a necessity is because of its SMS or short message service. In the Philippines there are many Telecommunications Company are offering a lot of affordable texting/SMS offers. According to the Study Microcontroller based SMS Micro E-load Vending machine by Cu, Joshua C. and Uy, Jeckson T. , August, 2006. â€Å"Cellular  communication can help us locate and be in touch with another person in a remote location. Since the Philippines being a developing country 33% of our population is under poverty (Senate Economic Planning Office, 2005). Wireless Telecommunications Company offered prepaid loading option that is highly suitable in the Philippine setting. Subscribers purchase consumable credits for  their account in present denominations. † In the statement above, it only shows how the SMS is widely used in our country. SMS or texting is considered not only for fun, it is considered today as a necessity. CHAPTER 3 3. 0 Methodology 3. 1Research Design Tools 4. 1. 1 Data Gathering Techniques Used Every  data  to  be  gathered  has  a  proof  from  the  respondents. Proponents interact on different participants which works are related to the design proposal, to gather relevant data from them. Directress was the overall head of enrollment system of Orani National High School. She deals with student’s evaluation and also has a list of copy of students enrolled. By  interview  and  observations,  proponents  will  know  current processes regarding enrollment activities. On the other hand, registrar department manages master list of the students  (new,  transferee,  old). The  department  was  also  assign  in sectioning of the students. By the use of this information, proponents will gather data about sectioning. In addition to that, selected parents and students will be an important participant since they are the main beneficiary of the design proposal. With the aid of surveys and sets of questionnaires about enrollment procedures, proponents will know problems regarding existing Enrollment System. Sources of Information a. Interviews which were conducted on the person involved in the Enrollment system to have a better understanding on how the current system works. b. Communication letters which were used by the proponents for request for permission to implement the study with the approval of the school. c. Other Sources of information are school documents provided by the school which contains information. Instruments Used  in the Survey, Sample Questionnaires, Interview  Questions, Communication Letters The following personnel are vital to how the system operates in which the proponents have selected to ask questions about how the current system works. a. School Registrar * Provided an overview of the system * Questions are imposed by asking general to specific questions b. Teacher aiding enrollment every year * Explained about further details of their system * Questions are raised from specific questions going to a more general one 4. 1. 2 Consolidated Findings, Analysis of Information Gathered, Summary  of  Information a. Summary of Information Information gathered through school documents is insufficient for the handbook only gives the history of the  school however in the interview the proponents found out that the student files are not secured from unauthorized personnel, data loss and inconsistency for the  it is  manual and only placed on a cabinet. 4. 1 Research Design The  proponents  adopt  descriptive  study,  and  used  quantitative approach in attaining relevant ideas that will involve in design proposal. In this  scheme,  proponents  ask  information  in  detailed  questions  regarding what they observed in actual to the school. They also adopt quantitative approach of  study which observed particularly in numbers. This will  give way to use the method where in data are manipulated by means of  getting only  sample that can represent a  whole. A  good  instance  is  an enrollment system wherein student’s population is much involved. By getting some portion in the population of students in every year level, they can achieve data by means of average answers. 4. 2 Instrument used in Study a. Interview Sheets Provide set of questions done by interviewer to be answer by selected respondents. Different  kinds  of  questions  are  indicated  seeing  as  that proponents interviewed several kinds of personnel involve in the system. The following  are  directress,  registrar  and  teachers  since they are much involved in enrollment activities of ONHS. b. Gantt Chart Gantt chart is a graphical representation of the duration of task against the  progression  of  time. It  is  a  useful  tool  for planning  and  scheduling projects. Proponents used Gantt chart in order to them to monitor allotted time for the project. 4. 3 System Development Paradigm Employed Verification Verification Testing ; quality assurance Testing ; quality assurance Maintenance Maintenance Verify Verify Planning Planning Conceptualization Conceptualization Design Design Development Development Implementation Implementation Initiate Project Initiate Project Design Review Design Review Design Approval Design Approval System development System development Product Process Iteration Figure 3. 2 Waterfall model The proponents preferred to use the waterfall model, because the waterfall model is a sequential software development process, in which progress is seen as flowing steadily downwards through each phases. Progress flows from the top to the bottom, like a waterfall. This model represents the software development life cycle using processes, input and output. Each process transforms an input to produce a new product as output. Then the new product becomes the input of the next process. 4. 4 SYSTEM MODELS 3. 5. 1Data Flow Diagram of the Existing System Figure 3. 3 Existing Enrollment System Diagram Figure 3. 4 Existing Grades Management Diagram 3. 5. 2Data Flow Diagram of the Proposed System Figure 3. 5 Enrollment and Grades Management System with SMS Diagram BdayYear BdayYear BdayDay BdayDay BdayMonth BdayMonth 3. 5. 2Entity Relationship Diagram (ERD) of the Proposed System Lastname Lastname Firstname Firstname School Year School Year ID ID Sections Sections Has Has Third Year Third Year Second Year Second Year Fourth Year Fourth Year First Year First Year Year Level Year Level Enrollment Enrollment Enrols Enrols Student Student ID ID Middlename Middlename Guardian Guardian Contact Number Contact Number Section Section ID ID Year Year Date Enrolled Date Enrolled 3. 6 Programming Languages/ Database Used The proposed system used C# for the object-oriented programming method. The database used is MySQL due to its flexibility and open-source nature. Visual C# C# (pronounced C sharp) is a programming language that is designed for building a variety of applications that run on the . NET Framework. C# is simple, powerful, type-safe, and object-oriented. The many innovations in C# enable rapid application development while retaining the expressiveness and elegance of C-style languages. Visual C# is an implementation of the C# language  by Microsoft. Visual Studio supports Visual C#  with a full-featured code editor, compiler, project templates, designers, code wizards, a powerful and easy-to-use debugger, and other tools.<

Eating disorders Essay Example

Eating disorders Essay Example Eating disorders Essay Eating disorders Essay There has been increased prevalence of eating upsets in the last decennary in both high-income and low-income Asiatic societies. a job antecedently present chiefly in the West even though the Asian adult female is constitutionally more slender than the standard Western adult female. The age at which eating upsets occur has besides decreased. The ground for spread of eating upsets even in low-income Asiatic societies is economic liberalisation that has led to the deregulating of media advertisement. The media is responsible for the prevalence of this status because it invariably portrays really slight adult females for all sorts of advertizements increasing dissatisfaction with one’s organic structure particularly in vulnerable persons. Another contributory factor is the patriarchal sociocultural influences that disempower adult females. which are really strong in the East. The increasing incidence of eating upsets will be a public wellness challenge in the East. The media needs to be more responsible in their word picture of adult females in advertizements. Although a alteration in media attitude will decidedly assist. the economic forces that maintain these attitudes may turn out to be the bigger challenge. What is the context of the article? The writer writes in the context of the Asiatic society. he refers to the state of affairs in Asiatic communities a decennary ago and besides differentiates low-income and high-income communities by giving illustrations of each. Besides he identifies the consequence of economic liberalisation in particularly the low-income societies such as Malaysia. India. Philippines and Indonesia. His illustration of community surveies is from an Asiatic metropolis. Hong Kong. His mention to the fundamental law of Asiatic adult females being by and large slimmer than the standard Western adult female shows he is talking in the context of the Asiatic society. This is farther supported by the fact that he refers to the patriarchal sociocultural influences that disempower Asiatic adult females and farther emphasizes that these are strong forces in Asiatic societies. In add-on he cites what will be a challenge to the Asiatic adult females and that he says is covering with the economic forces that maintain the media attitudes. What seems to be the author’s intent? The author’s intent is to explicate the factors that have contributed to the increasing prevalence of eating upsets in the East and what can be done to work out the job. He cites media attitude towards organic structure image as one of the factors by saying that the changeless word picture of really slender adult females in about all advertizements contributes to dissatisfaction with the organic structure and disordered feeding in vulnerable persons. He besides states that for the tendency to alter the media has to be more responsible. Another factor he identifies is the patriarchal sociocultural influence that disempowers the Asiatic adult females. The writer points out that for the Asiatic adult females to free themselves of eating upsets they have to get the better of the challenge posed by economic forces as these are the forces that maintain the media attitudes In what type of publication did this appear? Describe it. The article appeared in a medical diary called British Medical Journal ( BMJ ) . The diary publishes original scientific surveies. reappraisal and educational articles and documents noticing on the clinical. scientific. societal. political and economic factors impacting wellness. ( resources. bmj. com ) It receives articles from physicians. academic researches and wellness professionals. It is chiefly read by physicians. medical pupils. academic research workers. health care professionals and policymakers. It has a web site that contains everything published in the print diary. Its mission is to lead the argument on wellness. and to prosecute. inform. and stimulate physicians. research workers and other wellness professionals in ways that will better results for patients’ ( resources. bmj. com ) . Write a brief analysis of the author’s certificates and possible expertness or prejudice. If no information is available on the writer. seek to take a conjecture based upon his or her cognition and composing ability. which you might deduce from the article. The writer graduated from the University of Hong Kong with a medical grade. He is the manager of the Hong Kong Eating Disorders Centre. Medical Faculty at the Chinese University of Hong Kong. He is besides a senior lector in the section of Psychiatry in the same university and a lector in the Department of Social Medicine at Harvard Medical School. The writer is well-known for research and extended publication in the countries of neurasthenia and eating upsets in Chinese society. ( World Wide Web. chu. edu/ ) Who seems to be the mark audience? Be specific. The mark audience seems to be other wellness professionals and policy shapers. This is shown by the author’s expository tone and besides the linguistic communication he used. The linguistic communication is formal and uses some scientific footings such as anorexia nervosa which the writer presumes his readers in this instance wellness professionals are familiar with. Further grounds that the mark audience includes policy shapers is the attitude that the writer has adopted. He is constructing up his instance to explicate how the media has come to be of such influence on the Asiatic adult females by explicating that media deregulating has resulted from economic liberalisation. The writer besides notes that the eating upset job is traveling to be a challenge for public wellness. By stating this he seems to be proposing to the policy shapers that this is a job that should be addressed every bit shortly as possible. Further grounds that he is turn toing policymakers is when the writer states that the media attitudes are maintained by economic forces. These economic forces are influenced by the policy shapers. In short lineation signifier. demo the author’s stance. Then. explain and measure the presentation of the author’s stance. In other words. what’s the thesis? What grounds are given for this stance? Are the grounds supported good? The author’s stance is that there has been an addition in eating upsets among Asiatic adult females and the ground for this is that the media has influenced the perceptual experience of organic structure image among Asiatic adult females and the vulnerable persons have fallen quarries to the thought that a good organic structure is a really slender one. They have therefore developed eating upsets in efforts to accomplish this elusive slender organic structure portrayed in many advertizements. He asserts that the media entirely is non to fault and that the attitude of the media has been fuelled by economic forces and besides the patriarchal sociocultural influences of the Asiatic society that disempower adult females. The writer supports his statement by giving information on the prevalence of eating upsets a decennary ago and comparing it to the present state of affairs. Besides he explains how the feeding upsets have developed in major metropoliss in low-income Asiatic societies by explicating the economic liberalisation has led to deregulating of media publicizing which has contributed to the development of eating upsets. He cites community surveies in Hong Kong which indicate that 3-10 % of immature adult females had disordered feeding of a grade that warranted concern. This adds credibleness to his statement that eating upsets among Asiatic adult females are fast increasing. He emphasizes his point farther by saying that there has been a rise in referrals for psychological intervention of eating upsets. Analyze the writer’s linguistic communication. What is the writer’s tone? Why might he or she have chosen this tone? Is it effectual? What words are defined or left vague? Give illustrations. The writer’s tone is expositive and nonsubjective. The writer chose this tone so that he can be able to set his point across convincingly. If he had decided to be biased and blame merely the media without trouble oneselfing to explicate his stance the opportunity of being converting would hold been reduced. The tone is effectual because it succeeds in carrying the reader to hold with the author’s point of position. He addresses the issue by constructing up an statement to explicate the cause of the addition in eating upsets. for illustration he explains how come the feeding upsets have besides become prevailing in low-income Asiatic societies by saying that the economic liberalisation has led to media deregulating which in bend has given the media much leeway in their advertizements which depict really slight adult females as ideal. He gives illustrations to explicate the state of affairs for case when he states that 3-10 % of immature adult females in Hong Kong have eating upsets. The writer compares the state of affairs in the East and the West when he states that the prevalence of eating upsets in the West is higher than in the East and besides compares the present twenty-four hours state of affairs to the state of affairs ten old ages ago. Some vague footings include anorexia nervosa’ . Based upon your analysis. is this a believable piece of composing? Explain. This is a believable piece of composing chiefly because of assorted grounds. To get down with the writer is well-qualified to discourse the issue as he has been credited with research in the country of eating upsets. he has non merely learnt about them but besides Teachs on the same in more than one university. Besides he is well-placed to speak about the state of affairs in the Asiatic society because he is portion of the society and his authorship shows an apprehension of the kineticss of the society particularly when he notes that the patriarchal nature of the society disempowers adult females. The credibleness of this authorship is farther enhanced by the presence of citations from other governments on the issue of eating upsets among Asiatic adult females. This goes to demo that he is non the merely with the same sentiment. Including statistics collected from research on the issue shows that the authorship has taken into history the existent image as shown by the figures. Finally. and in item ( truly think about this- refer to particulars ) how do the stance and linguistic communication picks relate to the author’s intent and mark audience? Explain. The author’s stance is that the media is enormously responsible for the development of eating upsets in the East. He nevertheless does non govern out other factors that have contributed to the lifting incidence of eating upsets such as the patriarchal influences of the Asiatic societies that disempower adult females and the societal modernisation which makes the Asiatic adult females more vulnerable to eating upsets. By back uping his stance he besides achieves his intent of seeking to explicate the factors that have contributed to the addition in the development of eating upsets. His intent is non to entirely fault the media ; instead he explains how the media has come to act upon the Asian woman’s perceptual experience of her organic structure. First he explains that economic liberalisation has led to the deregulating of the media taking to distribute of eating upsets even in major metropoliss of low-income Asiatic societies ( resources. bmj. com ) . He explains that merely a alteration of media attitude will non do as Asiatic adult females will besides hold to postulate with the economic forces that maintain these media attitudes. To further implement his stance on the influence the media has the writer states that societal modernisation intensifies exposure to eating upsets in adult females. The media is portion of this societal modernisation. The author’s pick of linguistic communication is formal and devoid of medical slang. This shows that he is aiming non merely wellness professionals but besides other cardinal participants in sectors that affect wellness. The article addresses a wellness issue which is affected by societal. cultural. economic and political factors. The writer realizes this and to provide for policy shapers he uses a linguistic communication that they can understand and besides gives illustrations relevant to them.

The Legend of Sleepy Hollow Essay and Study Ideas

'The Legend of Sleepy Hollow' Essay and Study Ideas The Legend of Sleepy Hollow tells the fictional story of Ichabod Crane, a schoolteacher who competes with another suitor for the hand of Katrina Van Tassel. However, instead of getting the girl, Crane ends up experiencing a very strange and spooky event. Written by Washington Irving, the short story was first published in 1820 and continues to be a popular Halloween tale today, especially because it includes a ghost story about a mysterious headless horseman.   A short piece of gothic literature filled with pranks and humor, The Legend of Sleepy Hollow is one of Irvings most enduring works. While the story prompts scares and laughs, it also warrants discussion and literary analysis. Here are a few questions about The Legend of Sleepy Hollow that you can use for study or conversation.   Essay and Discussion Ideas What is important about the title?What are the conflicts found throughout the story?  How does Irving reveal character?What are some of the themes? How do they relate to the plot and characters?Is Ichabod Crane consistent in his actions? Is he a fully developed character? Why?Do you find the characters likable? Are the characters persons you would want to meet?Discuss some of the symbols in the story.Compare The Devil and Tom Walker with The Legend of Sleepy Hollow. What is similar and what is different in terms of plot, storytelling, and themes?What is the primary purpose of the story? Do you find the purpose important or meaningful?How essential is the setting to the story? Could the story have taken place anywhere else? Does the setting represent or allude something?What supernatural or surprising events are employed by Washington Irving? Do you find these happenings believable?What is the role of women?  Does the story end the way you expected? Why?Would you recommend the sto ry to a friend? Would you read other works by Washington Irving based on your reading of this story?

Strategic and Change Management and HRM (NESTLE Company Assignment

Strategic and Change Management and HRM (NESTLE Company - Assignment Example For the marketing function to be successful, all the marketing aspects of the marketing function must be effectively executed and coordinated. The marketing mix elements include Product, Place, Price and Promotion. Product refers to the characteristics of the product and brands which is likely to give or deny the organization a competitive advantage. Price refers to the pricing regime and how it compares to the competition with regards to getting customers to purchase more. Place refers to the the distribution strategy. Channels of distribution must enable the organization to get its products to the target customers. Lastly, promotion refers to efforts by the organization to get customers to purchase more of its products. Such efforts include advertisements and other sales promotion efforts such as discounts and giving out coupons redeemable against company’s products among others efforts. Nestle brand portfolio is spread across almost every food and beverage portfolio, with consumers having a choice of different kinds of products and services. Some of the food and beverage categories covered by Nestle include baby foods, bottled water, cereals, chocolate and confectionery, dairy and frozen food. So wide and vast is Nestle UK & Ireland offering that it is estimated that about 97 per cent of UK households consume one or more of Nestle products such as Nescafe, Kit Kat, Buxton and Smarties, while about two billion of Nestle products are sold in the U.K every year (Nestle, 2014). This just shows how widespread usage the product enjoys. It is thus easy to see why Nestle is the most dominant brand in the food and wellness industry. Its expansive product lines mean that it is almost possible that someone at any given time will be having a choice between buying a Nestle product and that of the competition. Besides, the sales of Nestle products have been impressive with good profits being posted. The challenge the firm faces now is to

Integrated assessment on case study for Choc Deluxe Assignment

Integrated assessment on case study for Choc Deluxe - Assignment Example Management decisions in times of business crisis are very crucial for the success of the firm and continuity through the crisis. Choc-Deluxe is facing a shortage of its main raw material, chocolate. Unfortunately for the company, its chocolate forms its competitive advantage in the market since customers are willing to pay more for the chocolate. This implies that the firm had to devise ways to overcome the pending problem. The management decided to sort the pending orders through a substitute product carob. The product is believed to have similar taste to cacao and thus could be used to make chocolate bars for the Christmas season. The plan backfired as the customers lodge complaints and legal suits about the low quality chocolate. Consequently, the firm did not disclose accurate information about the contents of its chocolate as required by law. The situation in the cocoa market is that there is more demand for raw cocoa than supply. The situation is that more cocoa is being consumed that it is actually grown. This had led to decline in the supplies of cocoa. According to the laws of demand and supply, prices shoot up when demand exceeds supply (Arnold 2010, p.87). Increased demand in fast developing countries such as India, China and Brazil among other markets, leave cocoa dependent firms in a dilemma on substitute raw material (Müller 2011, p.8). Cocoa plants take around 5 years to mature. This implies that there is an urgent need to address the prevailing problem otherwise firms would go bankrupt before new plants mature. This is due to the high cost of obtaining pure cocoa and more firms willing to pay more for the product. Shortage of cocoa can be attributed to increased globalization that leads to the emergence of many firms that use cocoa as raw material (Dand 2011 p.79-87). The commodity became very valuable and

Writers of the Harlem Renaissance Essay -- Harlem Art Literature Essays

Writers of the Harlem Renaissance During the 1920?s, a ?flowering of creativity,? as many have called it, began to sweep the nation. The movement, now known as ?The Harlem Renaissance,? caught like wildfire. Harlem, a part of Manhattan in New York City, became a hugely successful showcase for African American talent. Starting with black literature, the Harlem Renaissance quickly grew to incredible proportions. W.E.B. Du Bois, Claude McKay, and Langston Hughes, along with many other writers, experienced incredible popularity, respect, and success. Art, music, and photography from blacks also flourished, resulting in many masterpieces in all mediums. New ideas began to take wings among circles of black intellectuals. The Renaissance elevated black works to a high point. Beyond simply encouraging creativity and thought in the African American community, the writers of the Harlem Renaissance completely revolutionized the identity of African American society as a whole, leading black culture from slavery to its current place in America today. There was no single cause which produced the Harlem Renaissance, but there are several historical developments which paved the way. The first set of contributing factors deal with the cultural background of Harlem from 1900 to 1920. At the turn of the century, Harlem first began to emerge as a distinctly black community. As black population increased, African American culture came to the surface and blacks started to hold prominent roles in this self-motivated community. This afro-centric atmosphere of Harlem appealed to many southern blacks, and as a result, ?the Great Migration of southern rural blacks to the north began in 1915? (Haskins 15). Blacks left segregation-... ...ier. New York: Harcourt, Brace, and World, Inc., 1970. 272. Locke, Alain. ?The New Negro.? Black Nationalism in America. John H. Bracey Jr. New York/Indianapolis: The Bobbs-Merrill Company Inc, 1970. 334-347. ?The Harlem Renaissance.? Rev. 9 Feb. 1998. 11 Feb. 2000 Wintz, Cary D. Black Culture and the Harlem Renaissance. Houston: Rice University Press, 1943. Works Consulted African American Literature Book Club. ?The Harlem Renaissance.? 14 Feb. 2000 Chambers, Veronica. The Harlem Renaissance. Philadelphia: Chelsea House Publishers, 1998. Franklin, John Hope. From Slavery to Freedom A History of Negro Americans. New York: Vintage Books, 1969. ?Harlem Renaissance.? 14 Feb. 2000 Lewis, David Levering. The Portable Harlem Renaissance Reader. New York: Viking Penguin, 1994. ?What is the Harlem Renaissance 14 Feb. 2000

With a Focus on Gender or Race

CAROL COLLINS STUDENT – 11423048 1 With a focus on gender or race, discuss whether the criminal justice system is biased. Society expects the criminal justice system to provide justice for everyone by protecting the innocent, to punish and convict the guilty, and to rehabilitate them in an attempt to stop them reoffending. It is supposed to give fair justice for everyone, regardless of gender, but much is written that suggests that the criminal justice system is gender-biased. Gender bias was not formed by the justice system, but it does reflect the fundamental conditions and attitudes of society.The cost of gender bias to society, the criminal justice system, and to the people within it is enormous. To discuss if the criminal justice system is gender-biased, an understanding should be reached regarding what is meant by the term `gender`. The word gender can be difficult to define, and also how it differs from the term `sex`. Whilst the term `sex` refers to the psychological a nd biological physiognomies that describe men and women, the term `gender` (The Free online Dictionary) refers to the roles that society considers to be appropriate for men and women, such as activities and behaviours.Categories of gender are `masculine` and `feminine’ while sex categories are `male` and `female`. Some authors believe that the increase of females offending has increased due to the `masculinization` of women’s behaviour during the Women’s Liberation Movement in the 1970s, and is responsible for the increasing numbers of women committing crimes. (Heidensohn, 1989; Adler, 1975). Aspects of sex do not vary between human societies, but aspects of gender may be very different (Bryant and Trueman, 2000).Sex-stereotypes are said to be central to gender, which can be defined as the behaviours, attitudes, roles and beliefs that are passed from generation to generation (Weinrich, CAROL COLLINS STUDENT – 11423048 2 1980). Bias is defined as an inclin ation or preference that inhibits unbiased judgement. There are two views concerning whether men and women are treated differently by the courts and the police. The first is the chivalry hypothesis, which is that women are treated with more respect, sympathy and courtesy.It is stated in the chivalry theory that more leniency is given to women than to men by the police, courts and the criminal justice system in general. It is said that male chivalry means that a woman is less likely to be charged by the police, and that the courts give lesser sentences to women than men, even if they have committed the same crime as male counterparts. Women who are sent to prison often receive shorter sentences than men which does imply that women are treated more leniently (Heidensohn, 2002).Some authors state that the chivalry hypothesis becomes not so relevant if the crimes committed are the same, and sentencing varies very little between the sexes. It can be argued that the chivalry hypothesis on ly works if the offender fits what is considered to be the female stereotypical, gendered role. The second view of different gender-treatment is when a woman does not fit the stereotype of what are female norms, this `double jeopardy’ theory becomes relevant, which results in much harsher sentencing (Carlen, 1985).It can be argued that in some cases that women are treated more severely by the criminal justice system because women are guilty of been doubly deviant; by committing a crime they have not behaved in a way that is regarded to be a socially normal way for their gender to behave. It is also written that females who commit aggressive crimes are often treated more severely than men, who are aggressive because their behaviour is different from what is regarded as normal female behaviour (Paul and Baenninger, 1991; Gelsthorpe, 2003).CAROL COLLINS STUDENT-11423048 3 Campbell (1993) states that violent women must rival men or be mentally ill, because it is not how nice girl s should behave according to Batchelor (2001). It could be seen that in some areas the gender bias within the criminal justice system that gender rivalry with the men has been the predominant force. Police officers and judges were interviewed by Hedderman and Gelsthorpe (1997) and were asked about the ways in which they made decisions.It is clear that women were given more leniencies if they have children, as their offences are treated as â€Å"need more than greed†, for example if they had stolen goods from a shop it was because they needed the goods for their family. However if a man had stolen from a shop it would have been seen that his motivation was one of greed. There is evidence that the possible gender bias in the criminal justice system begins as soon as a woman is taken to the police station. Fawcett (2006) comments that women feel that police stations are hostile places, artly because of the behaviour and sexist language within the police service. Women are in gen eral less inclined to use their right to have legal representation, but this may be not only because they are often charged with less serious crimes, or it could be because they feel overwhelmed and intimidated in the male-dominated police station. Only 20% of police officers are women, and only 18% of forensic officers are women. It is unclear whether police officers are trained to deal with women who have been victims of abuse, particularly when that is pertinent to the charges that have been brought against them.The Home Office states that women who are given prison sentences are given shorter sentences than their male counterparts. This implies that women are treated more leniently by the criminal justice system. The individual's history of offending and the nature of the offence are taken into account, and according to the Home Office, both the higher rate of CAROL COLLINS STUDENT-11423048 4 cautions issued to women, and the lower rate of custodial sentences, reflect that women are less likely to commit serious offences and that past criminal records are also taken into account.Offences that are committed by females tend to be less serious than those committed by men, and fewer women have previous criminal records. This indicates that, according to Trueman and Bryant (2003), there is not any sympathetic bias towards women. 27% of the women who are in prison are first-time offenders, which is more than twice the figure for men. This suggests that men offending for the first time are treated more leniently than women. 63% of women are serving custodial prison sentences for non-violent crimes, in contrast to 45% of men in prison. This suggests that women are sent to prison for far less serious crimes than men.According to the 2001 census, women represented 51. 3% of the population of England and Wales, but only 6. 1% of the prison population were women. It states that more women are likely to be given community sentences, or to be discharged, and that they a re much less likely to be given a custodial sentence than men (Home Office, 2003). Only 8% of the total amount of people sentenced to a custodial prison sentence in 2001 was women. In the last ten years there has been an increase in the female prison population by 60% compared to an increase of 28% for men.The rise is explained by an increase in the severity of the sentences given. It is possible that the introduction in 1997 of The Mandatory and Minimum Sentencing Act put restrictions on judges from using their own discretion when passing sentences. It is believed that the prison system in the United Kingdom was designed for men by men (Corston, 2007). Gender issues not only cause problems for women but also for the trans-sexual prisoners. New prison guidelines in 2006 were introduced to reform aspects of the prison system in order to reduce gender bias towards trans-sexual individuals.Sir David CAROL COLLINS STUDENT-11423048 5 Ramsbotham, prison inspector in 2000, stated that tran s-sexual prisoners were at risk of serious health problems due to the bias against them that they had been denied treatment, and he stated that they should be given the same treatment as everyone else. As fewer women go to prison than men, there is a male-dominated prison system. Due to this, there is discrimination against women in the prison system. There are fourteen women’s prisons in England, are there are none in Wales (Prison Reform Trust, 2010).This suggests that for women to be sent to a women’s prison it is probable that they may be incarcerated a long distance away from their families, causing isolation and emotional stress (Women in Prison, 2006). A woman is imprisoned on average 57 miles away from their committal address, and in 2007 over 800 women was held more than 100 miles away. This also suggests that women are often imprisoned in a higher grade prison than they need to be in. Due to the fact that there are fewer women’s prisons than menâ€℠¢s prisons, there are far fewer opportunities such as training or education (Hayes, 2007).Over the past ten years the media has focused on many controversial problems within women prisons with television documentaries such as `Girls behind bars`, 2011. The newspapers have used headlines such as `Women burn, strangle and stab themselves in jail hell` (Bright, 2004). In the documentaries, any of the issues raised were indirectly a result of gender bias and the effect that it can have on the women inmates within the criminal justice system. Much of the emphasis of the programmes was about the mental illness that is caused by the lack of suitable prisons and facilities.This in turn often leads to self-harm, drug abuse and suicide. There is evidence that suggests that gender bias also exists in the criminal justice system against women who are victims of rape. It is believed that in rape trials it is the female rape victim who is made to feel that she is on trial more than the male suspe ct (Walklate, 1989). CAROL COLLINS STUDENT-11423048 6 Baroness Stern was commissioned by the Government to do an independent report into the on-going concerns in the amount of rape cases that that went to court and resulted in a conviction.In the report Stern suggested that the (estimated) 14% of reported rapes that result in a conviction for rape or sexual assault was not low compared with other crimes. Of the rape cases that go to court, 58% result in a conviction. Stern reported that the figure would not improve under the present legal system (Williams, 2010). The Stern report (2011) suggested that improved care of the victim would improve the rates of conviction, as fewer victims and witnesses would withdraw from the process, which would improve the possibility of a conviction. In 2005, only 6. % of rapes that were reported to the police and taken to court resulted in a conviction, compared to 35% of other criminal cases. In the United States of America (USA) the criminal justic e system discriminates against men; one point that is argued is that if a man commits a murder in the USA it is more than twenty times more likely that he will be given the death penalty. Whereas, if a woman murders a man, she is unlikely to be sentenced to death, however if she murders a child or another woman, she runs a higher risk of receiving a death sentence.Markedly, murdering a man is not significant enough to merit the death penalty (Farrell, 1993). According to Farrell, men do not speak up enough, publicize, or organise appeals, so that that biases against women are removed, and the biases against men remain. Information gathered shows that there is gender bias within the workforce of the criminal justice system. In 2008, only 24% of the police officers in England and Wales were women. Only 12% of women police officers had reached the position of Chief Inspector, compared to 27% who held the position of Constable.In CAROL COLLINS STUDENT- 11423048 7 2008, there were only 2 9 females who were members of the Chief Police Officers Association, out of 209 total members. A 1993 survey showed that nearly all the police women who took part in the survey had received some form of sexual harassment from fellow male officers. There were also reports that 3 out of 10 had been subjected to unwanted touching and to offensive insults. 66. 5% of barristers are men, compared to 33. 5% who are women. A taggering 91% of Queen's Counsel are men, compared to 9% who are women. A view could be taken that with gender bias amongst the employment ranks of the justice system, it is not surprising that there is gender bias within the criminal justice process of criminal prosecution. There are conflicting arguments whether women suffer or benefit from bias during the sentencing for crimes. There is enough evidence to conclude that there is gender bias in the criminal justice system. There should be equal justice for all, yet the criminal justice system is failing women miserably .Women are at a disadvantage as offenders, suspects, defendants, and as employees. The system is failing female victims of violent crimes due to a lack of supportive services. Far too many women are being imprisoned for non-violent crimes. Women are under-represented as employees within the system, principally amongst the senior police levels, the judiciary, CPS, Queens Counsel and within law firms. The criminal justice system and the Government need to address the discrimination that exists against women, and they need to put the issue of gender as central to the criminal justice system.Everyone has a gender or sex, and should be given the right not to be discriminated against. It is a human right to liberty, security, justice, and to not be given punishment without law. It is a human right to a fair trial (Human Rights Act, 2000). As certain that night will follow day, people will commit crimes, and the reactions to the crimes and the way in which gender CAROL COLLINS STUDENT- 114 23048 8 differences are approached in the criminal justice system, for the foreseeable future, will stay the same, coloured by their gender.WORDS- 2312 REFERENCES Adler, F. , 1975. Sisters in Crime: The rise of the new female criminal. New York: McGraw-Hill. Batchelor, S. , 2001. The Myth of Girl Gangs, Criminal Justice Matters, Spring Issue, 43, pp. 26-27. Bright, M. ., Women burn, strangle and stab themselves in jail hell. [Online] (Updated 8 February 1984) Available at: http://www. guardian. co. uk/uk/2004/feb/08/ukcrime. prisonsandprobation1 [Accessed 12 April 2012]. Bryant, L. and Trueman , C. , 2000. History Learning site. [online] Available at: [Accessed 21 April 2012]. Campbell, A. 1993. Men, Women and Aggression. New York: Basic Books. Carlen, P. (1998) Sledgehammer: Women’s Imprisonment at the Millennium, Macmillan Press Ltd: Hound mills; Basingstoke; Hampshire; London. Corston, B. 2007. Ministry of Justice: Criminal Justice Group. [online] [Accessed 8 April 2012]. Farrell, M. 1993: [Online] http://www. mikefarrell. org/activist/deathpenalty. html Fawcett, 2006. Fawcett Closing the inequality gap. Online] (Updated 2006) Available at: http://www. fawcettsociety. org. uk/index. asp? PageID=712 [Accessed 12 April 2012 Hayes, S. C. , 2007. Women with learning disabilities who offend: what do we know? British Journal of Learning of Learning Disabilities and Offending Behaviour, 35 (3), pp. 187-191. Heidensohn, F. ,1989. Crime and Society: Sociology for a changing world. London: Palgrave MacMillan. Heidensohn, F. , 2002. Gender and Crime. In: M. Maguire, Morgan, R and Reiner, R. , eds. The Oxford handbook of criminology. 3rd ed. Oxford: Oxford University Press.Herrington, V. and Nee, C. , [2005]. Self-perceptions, masculinity and female offenders, Internet Journal of Criminology. [online] Available at: [Accessed 21 April 2012]. Home Office, 2003. Statistics on Women and the Criminal Justice System Report. Available at: [Accessed 21 April 2012]. Hu man Rights Act 2000.London: HMSO. Legislation. gov. uk. [Online] Available at: http://www. legislation. gov. uk/ukpga/1997/43/contents [Accessed 12 April 2012]. Paul, L. and Baenninger, M. (1991) `Aggression by Women`: More myths and methods in Baenninger, R. (ed) Targets of violence and aggression. North Holland. Elsevier Science Publishing. Prison Reform Trust, 2010. Women in Prison. [online] (Updated 1 August. ) Available at: [Accessed 16 April 2012]. Self-perceptions,